Posts Tagged ‘Retro’

Sharpie Reinvents Pen with Liquid Pencil

09 Aug

Back in 1979, the Papermate Erasermate was introduced to the world. It was a pen with “erasable” ink, and existed mainly to scare people who wrote a lot of checks. As far as I could tell, the trick was entirely in the attached eraser, a block of rubber so hard and rough that it could have abraded a knuckle-tattoo from the fingers of a prison-lifer. It was, in its first incarnation, junk.

Sharpie, the, erm, sharpie company, has just reinvented the genre. Instead of making an erasable pen, it has made a non-erasable pencil. How’s that for smart thinking? The Sharpie Liquid Pencil contains an “ink” made from liquid graphite and lays it down just like a pen. Once written, you have three days to think on the validity and weight of your words. During this period you can erase it just like pencil-marks. After the three days is up, the pencil lines will turn to ink and remain inscribed forever.

According to the Sharpie Blog (yes, Sharpie has a blog) the new liquid pencil will be in stores from next month, September 2010. A quick look over at Office Depot shows that a version is already on sale, at $5 for two pens and six erasers.

If I ever actually wrote with pen (or pencil) and paper anymore, I’d be sold.

Introducing The NEW Sharpie LIQUID PENCIL [Sharpie Blog via Tim Carmody's Twitter]


Old Cigarette Ads: Doctors, Nurses, And Rock Hudson Say It’s Good For You [Badvertising]

10 Oct

Man, cigarettes were awesome in the past, if these old ads collected by Stanford University are to be believed. They calmed your nerves so you'd stop humming nervously! They soothed your throat! They made you a movie star and helped you capture animals on your big game hunt! We don't know what tobacco was made of before the mid-80s, but no wonder everyone smoked.

Or maybe it was just ridiculous advertising. Check out Stanford's full collection for more stunners like the ones below.

"Not a Cough in a Carload" [Stanford University via WeirdNewsFiles via Neatorama]


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